McMullen's — Estate Digital Health Report

Name: McMullen's Estate Digital Health Audit
Creator: PubPostPro
License: https://pubpostpro.co.uk/about

Pub Health Index v2.0 — 88 Pubs Audited Across 7 Digital Pillars

Prepared August 2026 by PubPostPro

Complimentary Estate Audit

Executive Summary

We audited all 88 McMullen's pubs across Hertfordshire, Essex & Greater London using our proprietary Pub Health Index — a 100-point scoring system measuring 6 pillars of digital health using publicly available data only.

The findings are stark: not a single McMullen's pub scores above 78/100. Zero pubs reach "Thriving" status. Nearly half the estate (73 pubs, 83%) sits in Band D — Critical — meaning they are effectively invisible to the digital-first customer who now drives 70%+ of pub discovery.

The strongest performers — Rising Sun (Weston, Hitchin), Cowper Arms (Digswell, Welwyn), White Horse, Burnham Green (Burnham Green, Datchworth, Welwyn) — show what's possible when individual publicans invest in digital. But these are exceptions. The estate average is 38/100, firmly in "Critical" territory.

This represents a significant untapped opportunity. A coordinated digital programme across the estate could lift 73+ pubs from Critical to Stable within 90 days.

Pubs Audited

Estate Average

Band B (Stable)

Band C (At Risk)

Band D (Critical)

Band A (Thriving)

Health Band Distribution

A — Thriving (80-100)0 pubs (0%)

B — Stable (60-79)2 pubs (2%)

C — At Risk (40-59)13 pubs (15%)

15%

D — Critical (20-39)73 pubs (83%)

83%

F — Invisible (0-19)0 pubs (0%)

Estate Pillar Averages (out of max)

All 88 Pubs — Ranked by Health Score

#	Pub Name	Location	Score	Band	Rep	Vol	Pres	Eng	Web	Resp
1	Rising Sun	Weston, Hitchin	78	B	17	17	11	17	undefined	undefined
2	Cowper Arms	Digswell, Welwyn	73	B	15	17	11	17	undefined	undefined
3	White Horse, Burnham Green	Burnham Green, Datchworth, Welwyn	53	C	15	17	6	0	undefined	undefined
4	Anchor, Hullbridge	Hullbridge	49	C	13	17	6	0	undefined	undefined
5	Angels	Ickleford, Hitchin	49	C	13	17	6	0	undefined	undefined
6	Old Crown Public House	Bloomsbury, London	49	C	13	17	6	0	undefined	undefined
7	Angel	Waltham Abbey	47	C	15	13	6	0	undefined	undefined
8	Black Bull	Buntingford	46	C	15	13	6	0	undefined	undefined
9	Anchor, Cheshunt	Cheshunt	45	C	13	13	6	0	undefined	undefined
10	Bulls Head	Turnford, Broxbourne	40	C	17	17	6	0	undefined	undefined
11	Mops & Brooms	Borehamwood	40	C	17	17	6	0	undefined	undefined
12	Sun	Hoddesdon	40	C	17	17	6	0	undefined	undefined
13	Three Horseshoes	Watton at Stone, Hertford	40	C	17	17	6	0	undefined	undefined
14	Warbler on the Wharf	Milton Keynes	40	C	17	17	6	0	undefined	undefined
15	White Horse, Bourne End	Bourne End, Hemel Hempstead	40	C	17	17	6	0	undefined	undefined
16	Bootmaker	Chelmsford	38	D	15	17	6	0	undefined	undefined
17	Britannia	Marlow	38	D	15	17	6	0	undefined	undefined
18	Bull	Broxbourne	38	D	15	17	6	0	undefined	undefined
19	Chieftain	Welwyn Garden City	38	D	15	17	6	0	undefined	undefined
20	Coach & Horses	Bishop's Stortford	38	D	15	17	6	0	undefined	undefined
21	Cricketers, Enfield	Enfield	38	D	15	17	6	0	undefined	undefined
22	Duchess of Cambridge	Windsor	38	D	15	17	6	0	undefined	undefined
23	Duke of York	London	38	D	15	17	6	0	undefined	undefined
24	Fisherman	Stevenage	38	D	15	17	6	0	undefined	undefined
25	Hare	Harlow	38	D	15	17	6	0	undefined	undefined
26	Heron on the Lake	Fleet	38	D	15	17	6	0	undefined	undefined
27	Horse & Guardsman	London	38	D	15	17	6	0	undefined	undefined
28	Jolly Fisherman	Stanstead St Margarets, Ware	38	D	15	17	6	0	undefined	undefined
29	Jolly Postie	Royston	38	D	15	17	6	0	undefined	undefined
30	King's Mead	Ware	38	D	15	17	6	0	undefined	undefined
31	Kingfisher on the Quay	Mytchett, Camberley	38	D	15	17	6	0	undefined	undefined
32	Lock Tavern	London	38	D	15	17	6	0	undefined	undefined
33	Millstream	Walsworth, Hitchin	38	D	15	17	6	0	undefined	undefined
34	Nag's Head, Bishop's Stortford	Bishop's Stortford	38	D	15	17	6	0	undefined	undefined
35	Nag's Head, Covent Garden	London	38	D	15	17	6	0	undefined	undefined
36	Old Bank of England	London	38	D	15	17	6	0	undefined	undefined
37	Old Beams	Shenley Lodge, Milton Keynes	38	D	15	17	6	0	undefined	undefined
38	Orange Tree, Hitchin	Hitchin	38	D	15	17	6	0	undefined	undefined
39	Plough, Cuffley	Cuffley, Potters Bar	38	D	15	17	6	0	undefined	undefined
40	Polecat	Prestwood, Great Missenden	38	D	15	17	6	0	undefined	undefined
41	Prince George	Tattenhoe, Milton Keynes	38	D	15	17	6	0	undefined	undefined
42	Prince Louis	Great Notley, Braintree	38	D	15	17	6	0	undefined	undefined
43	Prince of Wales	Goff's Oak, Waltham Cross	38	D	15	17	6	0	undefined	undefined
44	Queen Victoria	Theydon Bois, Epping	38	D	15	17	6	0	undefined	undefined
45	Red Lion	Hatfield	38	D	15	17	6	0	undefined	undefined
46	Robin Hood	Enfield	38	D	15	17	6	0	undefined	undefined
47	Rose	Wokingham	38	D	15	17	6	0	undefined	undefined
48	Royal Oak, Chingford	London	38	D	15	17	6	0	undefined	undefined
49	Salisbury Arms	Hertford	38	D	15	17	6	0	undefined	undefined
50	Saracens Head	Ware	38	D	15	17	6	0	undefined	undefined
51	Spice of Life	London	38	D	15	17	6	0	undefined	undefined
52	Town & Gown	Cambridge	38	D	15	17	6	0	undefined	undefined
53	Traitor's Gate	London	38	D	15	17	6	0	undefined	undefined
54	White Hart, Whitechapel	Bethnal Green, London	38	D	15	17	6	0	undefined	undefined
55	White Swan	London	38	D	15	17	6	0	undefined	undefined
56	Woolpack	Hertford	38	D	15	17	6	0	undefined	undefined
57	Bullfinch	Riverhead, Sevenoaks	36	D	13	17	6	0	undefined	undefined
58	Cock o' the North	Bell Bar, Hatfield	36	D	13	17	6	0	undefined	undefined
59	Crocodile	Cheshunt	36	D	13	17	6	0	undefined	undefined
60	Jolly Farmers	Enfield	36	D	13	17	6	0	undefined	undefined
61	Kings Reach	Biggleswade	36	D	13	17	6	0	undefined	undefined
62	Peahen	St Albans	36	D	13	17	6	0	undefined	undefined
63	Plough, Enfield	Enfield	36	D	13	17	6	0	undefined	undefined
64	Plough, Sewardstone	Waltham Abbey	36	D	13	17	6	0	undefined	undefined
65	Practitioner	Hertford	36	D	13	17	6	0	undefined	undefined
66	Princess Charlotte	Colchester	36	D	13	17	6	0	undefined	undefined
67	Queens Head	Waltham Abbey	36	D	17	13	6	0	undefined	undefined
68	Saint & Sinner	St Albans	36	D	13	17	6	0	undefined	undefined
69	Vine	Waltham Cross	36	D	13	17	6	0	undefined	undefined
70	Wonder	Enfield	36	D	17	13	6	0	undefined	undefined
71	Cambridge Tap	Cambridge	34	D	15	13	6	0	undefined	undefined
72	Chadwell Springs Golf Centre	Ware	34	D	15	13	6	0	undefined	undefined
73	Cock Inn	Harlow	34	D	15	13	6	0	undefined	undefined
74	Coopers Arms	Hitchin	34	D	15	13	6	0	undefined	undefined
75	Dog's Head	Bishop's Stortford	34	D	15	13	6	0	undefined	undefined
76	Duchess & Dressmaker	Brentwood	34	D	15	13	6	0	undefined	undefined
77	Duke of Clarence	Marlow	34	D	15	13	6	0	undefined	undefined
78	Golden Griffin	Hertford	34	D	15	13	6	0	undefined	undefined
79	Jolly Butchers	Enfield	34	D	15	13	6	0	undefined	undefined
80	King's Arms	London	34	D	15	13	6	0	undefined	undefined
81	White Hart, Hertford	Hertford	34	D	15	13	6	0	undefined	undefined
82	Cricketers, Woodford	Woodford Green	32	D	13	13	6	0	undefined	undefined
83	Herald	Harlow	32	D	13	13	6	0	undefined	undefined
84	Hollybush	Loughton	32	D	13	13	6	0	undefined	undefined
85	Hopfields	Birchwood, Hatfield	32	D	13	13	6	0	undefined	undefined
86	Maltsters	Cheshunt, Waltham Cross	32	D	13	13	6	0	undefined	undefined
87	Lord Kitchener	London	30	D	15	9	6	0	undefined	undefined
88	Plough, Flamstead End	Cheshunt, Waltham Cross	25	D	13	6	6	0	undefined	undefined

Ready to Transform Your Estate's Digital Health?

PubPostPro provides done-for-you social media, review management, and digital strategy for pub estates. We can lift your Band D pubs to Band C within 90 days — and your Band C pubs to Band B within 6 months.

Starting from £150/pub/month for estates of 10+ pubs.

Let's Talk — [email protected]

Or call Tom Fairhall: 07920 754 997

Methodology

Each pub is scored across 6 pillars using publicly available data only — no pub cooperation required. Scores are based on data gathered August 2026.

Review Reputation — real Google star rating/17

Review Volume — real Google review count/17

Social Presence — a real Facebook/Instagram page and website confirmed to exist/16

Website Quality — a real Google Lighthouse audit (performance, SEO, best practices, accessibility)/17

Social Engagement — real posting frequency on Facebook/Instagram in the last 90 days/17

Content Freshness — whether the website has a blog/news/events section and how recently it was updated (a disclosed heuristic, not a hard measurement like the other five pillars)/16

Health Bands: A (80-100) Thriving | B (60-79) Stable | C (40-59) At Risk | D (20-39) Critical | F (0-19) Invisible